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Series: Google AdWords 101 – Calculating Ad Rank

As we have mentioned in previous posts from this section and series your Ad’s Rank is not solely determined by the CPC (cost per click) that you are willing to … Read more →

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How to access Facebook Video Calling

Today [7/6/11] , just a few moments ago, Facebook made 3 announcements of new features they are pushing out through the 750 million user strong Social Networking site. The features, … Read more →

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Series: Google AdWords 101 – Quality Score

Everything we have been talking about in this section comes down to this: Quality Score is KEY! The higher your Quality Score, the lower your costs. So now that we … Read more →

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Series: Google AdWords 101 – Quality Score & Ads

One of the components to Quality Score is your Ad’s Relevance to the keywords you choose to purchase as well as the search term the user provides. Understanding that proper … Read more →

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Google Makes Call Metrics Available

This morning [7/19] Google is announcing that the availability of its Call Metrics (call-tracking capability) is going to be available to Canadian and US AdWords Advertisers. By assigning and...

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Notes From Google: Click-to-Call Enhancements

Dear AdWords Advertiser, If you currently have a phone number in your ad text or have plans to start adding your phone number in an ad, this is an important … Read more →

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Series: Google AdWords 101 – Actual CPC v Max CPC

“How much do I have to pay, what does it cost, my keywords are HOW much?” These are all common questions we get when speaking to new AdWords advertisers getting … Read more →

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Trying out Google’s social network – Google Plus

[Newsday, Melville, N.Y. - by Patricia Kitchen] July 26–The last thing Steve Haweeli says he needed in the middle of a very busy year was for “a new social network … Read more →

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AdWords ads drive 89% Incremental Traffic

This post originally appeared on Google’s Inside AdWords Blog Advertisers often wonder whether search ads cannibalize their organic traffic. If search ads were paused, would clicks on organic results...

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Your Questions: Bulk Upload to Google Places

We have been providing what we feel is some really great info here in our blog. As we approach our 100th post we are going to begin to work hard … Read more →

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Upgrade Website Ad Skills to Boost Business

[Newsday, Melville, N.Y. - by Patricia Kitchen] August 22 – It’s not just the backpack gang who’ll soon be heading back to school. The fast rate of change in the … Read more →

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Our 100th Blog Post: Hooray for us!

Just a quick post to say thank you for your interest in our blog. We hope you have found and will continue to find the information herein both useful and … Read more →

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Facebook Shuts Down ‘Places’

Facebook’s Foursquare ‘competitor’ Facebook places, was just shut down by the social networking giant. Did you use it? Do you care? The fact of the matter is that most people … Read more →

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Your Questions: Negative Google Places Ratings/Reviews

Continuing our Series, Your Questions, we received an email question today from Dr. Rob Garfinkel of Bellmore, NY.  His question was in regards to a ‘negative’ rating/review that was posted … Read more →

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Notes From Google: Top of Page Bid Estimates

this post originally appeared on the Inside AdWords Blog “We’re excited to announce a new metric in AdWords, top of page bid estimates, to provide additional assistance in optimizing your … Read more →

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Google AdWords: First & Top of Page Bids

Now that the ‘Position Preference’ feature is no longer available within the AdWords online dashboard figuring out how to show your ads in the best position becomes a bit more … Read more →

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Ohio “Get Your Business Online”

UBE, Inc is THRILLED to be part of one of Google’s latest (and greatest) efforts. Google is on a mission to help local businesses get online. UBE will part of … Read more →

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Facebook’s New News Feed

How has News Feed changed? All of your news is now in one place with the most interesting stories featured at the top. If you haven’t visited Facebook for a … Read more →

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UBE in the White House via Newsweek

Recently Newsweek and the White House worked together to ask Americans about their thoughts on President Obama’s “American Jobs Act” and it’s impact on Young Americans  [see tweet below]. UBE, … Read...

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Get the Facebook Timeline NOW

Yesterday [9/22/11] Facebook made a HUGE announcement at their annual F8 Developers Conference. Among other important compenents, Facebook announced a new Profile that is sure to change the way we …...

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Iowa Get Your Business Online

UBE, Inc is excited to be participating in another one of the Google Get Your Business Online seminars.  Google is on a mission to help local businesses get online. UBE … Read more →

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Success in Iowa: Google’s Iowa Get Online

We had a GREAT time in Iowa. Google visited Cedar Falls Iowa on September 27th for their IowaGetOnline program and it was a bit hit. More than 100 attendees (local … Read more →

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Apple’s, “Let’s Talk iPhone” Event Coverage

Apple is making a big announcement today at their “Let’s Talk iPhone” event. The internet has been ‘abuzz’ for the last week or two leading up to today [Oct. 4, … Read more →

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Notes From Google: Ads Quality Improvements

this post originally appeared on the Inside AdWords Blog When searching on Google, users appreciate results that are relevant and deliver a great experience after they click. In August, we … Read more →

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New Facebook Profile: Timeline Explained in Detail

Well the new Facebook Timeline is coming soon, whether you like it or not. For the few people we have spoke to that have been able to activate the timeline … Read more →

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New Facebook features aim for small firms

this post originally appeared on Newsday.com People who run small businesses — especially solo entrepreneurs low on staff and resources — can use several new features being rolled out by … Read more →

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iOS 5 (and 200+ New Features) Launches

Today is the day that Apple will be launching the new iOS 5 (mobile device operating system) and in preparation you want to make sure that you have updated your … Read more →

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4 Simple Facebook Timeline Tricks

As we have shown you in these recent posts [ timeline explained in detail & get timeline now ] Facebook has launched a new profile design that is sure to … Read more →

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Teach Siri To Tweet (7 Simple Steps)

Among the many features that the new Apple iOS5 offers there is one that many believe will prove to shine through as an all-star atop to the rest.  The SIRI … Read more →

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Oklahoma Get Your Business Online

Well Oklahoma was one of our more interesting stops in 2011.  We were able to survive 4 earthquakes and a tornado while in Oklahoma City. It was an adventure for … Read more →

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New York, Get Your Business Online

It was great to get on the road in my home state of New York to help small/mid size businesses get online and expand their online exposure and presence. More … Read more →

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Google comes to Troy to help small businesses

originally appeared on saratogian.com TROY —The familiar red, yellow, green and blue color scheme of Internet giant Google took over the Experimental Media and Performing Arts Center on Rensselaer...

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The Evolution of Google Search [in 6 minutes]

Google Search has come a long way since it first launched at Standford in the late 1990′s. Larry Page, Sergey Brin and the rest of the Google staff continue pushing … Read more →

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Websites Seized by Feds Play Antipiracy Message

This past monday [cyber monday] federal agencies seized 150 websites in an effort to cut down on piracy as part of their “Operation In Our Sites” campaign. The basis of … Read more →

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Google+ Open for Business(es)

A few weeks ago Google released Google+ Pages for Business opening up the flood gates for businesses to utilize the Social Platform for their business presence. Google+ continues to evolve … Read more →

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Google+ Offers Guide for Politicians and Candidates

With the launch of Google+ Pages for Business and the upcoming Election season Google has launched a helpful guide to politicians, elected officials, activists, etc. to assist them in setting … Read...

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Google Launches a Redesign

this post originally appeared on the Official Google Blog Six months ago we started rolling out a new look and feel for Search, News, Maps, Translate, Gmail and a bunch … Read more →

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“Other Messages”– A Little Known Facebook Secret

A recent article by Slate.com pointed me to an issue with Facebook’s Messaging system that I, and I am sure many others, simply did not know about. With Facebook Messages … Read more →

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QR Codes, Microsoft Tags, Barcodes Will Never Work, Unless…

You may, or may not, be familiar with this image [to the right and below]. This is called a QR code. It uses technology much like the traditional barcodes, upc … Read more →

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Top Chrome & Google+ Commercials of 2011

In the past Google hasn’t put much behind advertising on television. However, 2011 saw several high quality commercials put out by Google promoting new or improved products and tools. Google+, … Read...

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Google+: 5 Awesome & Standout Features (or Updates)

Google+ launched earlier this year and was able to capture more than 40 million users in it’s first few weeks. It boasted dozens of features that Facebook either did not … Read more →

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Small Business: Be a standout on LinkedIn

this story originally appeared in Newsday, By: Jamie Herzlich Creative. Innovative. Dynamic. - All very descriptive words, but terribly trite, according to LinkedIn’s recently released 2011 list of the...

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Web search reveals story of WWII survival

[via:Newsday] Seth Meyerowitz never knew his World War II veteran grandfather, a turret gunner who survived the crash of a B-24 Liberator in France in 1943 and who evaded capture by the … Read more →

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Google Privacy Policy Update

“One policy, one Google experience”. That is the motto behind the new Google Policy Site. Today [March 1 2012] marks the change over date from Google’s old policy guidelines to … Read more →

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Google AdWords – Ad Sitelinks Improvements

In the middle of February [2/14/12] Google posted another update to improve your ad’s quality and relevance to the searcher. The benefit of the update is the ability to more … Read more →

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Apple “See & Touch” Event – New iPad?

Apple is holding a huge event today which they are calling “See and Touch”. When the invites for the event were sent out a few weeks ago they said “We … Read more →

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California Get Online

California was an awesome trip. We had the wonderful opportunity to meet business owners from all across the state of California. Starting in LA we then traveled to Irvine, Bakersfield … Read more →

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Status Insights via AdWords helps you diagnose faster

Always striving to offer the advertiser the most robust solutions available, Google posted another updated earlier this month [3/20/12] to help you better test your ad’s visibility. “This week we’re …...

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Increased Transparency for AdWords Quality Score

Earlier this week [4/24/12], Google put out an update to the way they display Quality Score within your AdWords dashboard. Google posted information about the update on their blog and we have … Read...

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Facebook Wants Your Organs… Kinda

Facebook made a major announcement today on Good Morning America, making public a new feature which, according to Zuckerberg “will save thousands of lives!” Facebook has many good, and yes … Read more →

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